AUTOMOBILEPRINT THIS PAGE MOTOR TREND Magazine, the world’s automotive authority. Covers more cars, trucks & SUVs than any other magazine. More vehicle tests than any other magazine. Industry’s most coveted awards: Car, Truck & Sport Utility “of the Year”. Provides extensive automobile buying guide for consumers.

ESTABLISHED:
1949
PUBLISHED:
MONTHLY
TOTAL AUDIENCE:
8,032,000*
CIRCULATION:
1,138,289
READERS PER COPY:
7.26*
(ABC Statement 12/31/09 / *MRI Spring 2010)
ABC Statement 12/31/09:
2009 IMAS (formerly MMR) Demographics:
Spring 2010 MRI Demographics:  
2006 Reader Survey Demographics:
WEBSITE:
SURVEY:
Male:
89%
Single:
35%
Married:
54%
Attended College:
56%
Working Full Time:
63%
Mean Household Income:
$87,788
Median Household Income:
$74,312
Mean Age:
40.3
Median Age:
38.2
AGE:
18 to 24 Years:
17%
25 to 34 Years:
25%
35 to 44 Years:
21%
45 to 54 Years:
15%
55 to 64 Years:
14%
65+ Years:
7%
HOUSEHOLD INCOME:
Under $40,000:
22%
$40,000-$49,999:
8%
$50,000-$74,999:
21%
$75,000 & Over:
49%
(Source: MRI Spring 2010)