LOWRIDERPRINT THIS PAGE LOWRIDER is a carefully mixed editorial product that reflects the interests and needs of enthusiasts of the fastest-growing motor sport in the country-- lowriding. It is comprised of four main categories--departments, shows, vehicle showcases and technical how-to's. Lowrider's high-impact photography, action-packed graphics and cutting-edge editorial have combined to make it one of the best selling automotive publications on the newsstand.

ESTABLISHED:
1977
PUBLISHED:
MONTHLY
TOTAL AUDIENCE:
456,000*
CIRCULATION:
57,270
READERS PER COPY:
8.00*
(ABC Statement 12/31/09 / *Source Interlink Media Research Estimate)
ABC Statement 12/31/09:
WEBSITE:
SURVEY:
Male:
63%
Single:
29%
Married:
56%
Attended College:
34%
Working Full Time:
53%
Mean Household Income:
$59,255
Median Household Income:
$44,022
Mean Age:
38.5
Median Age:
37.3
AGE:
18 to 24 Years:
20%
25 to 34 Years:
24%
35 to 44 Years:
21%
45 to 54 Years:
22%
55 to 64 Years:
9%
65+ Years:
4%
HOUSEHOLD INCOME:
Under $40,000:
43%
$40,000-$49,999:
14%
$50,000-$74,999:
19%
$75,000 & Over:
25%
(Source: MRI Fall 2009 Prototype Estimate)