POPULAR HOT RODDING 2012 GENERAL RATE CARD |
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| GENERAL COVERS | |||||
| SIZE | 1x | 3x | 6x | 9x | 12x |
| Cover 2 | $18,495 | $17,565 | $16,830 | $15,905 | $15,160 |
| Cover 3 | $17,690 | $16,810 | $16,100 | $15,220 | $14,510 |
| Cover 4 | $20,100 | $19,090 | $18,295 | $17,290 | $16,480 |
| GENERAL FOUR COLOR | |||||
| SIZE | 1x | 3x | 6x | 9x | 12x |
| 1 Page | $16,085 | $15,275 | $14,635 | $13,830 | $13,185 |
| 2/3 Page | $12,060 | $11,465 | $10,975 | $10,370 | $9,895 |
| 1/2 Page | $10,615 | $10,085 | $9,660 | $9,130 | $8,705 |
| 1/3 Page | $8,050 | $7,645 | $7,325 | $6,915 | $6,600 |
| GENERAL TWO COLOR | |||||
| SIZE | 1x | 3x | 6x | 9x | 12x |
| 1 Page | $12,560 | $11,940 | $11,435 | $10,805 | $10,300 |
| 2/3 Page | $9,430 | $8,965 | $8,585 | $8,110 | $7,740 |
| 1/2 Page | $8,310 | $7,895 | $7,555 | $7,150 | $6,810 |
| 1/3 Page | $6,295 | $5,970 | $5,725 | $5,415 | $5,160 |
| GENERAL BLACK & WHITE | |||||
| SIZE | 1x | 3x | 6x | 9x | 12x |
| 1 Page | $10,060 | $9,555 | $9,145 | $8,645 | $8,245 |
| 2/3 Page | $7,550 | $7,175 | $6,875 | $6,500 | $6,190 |
| 1/2 Page | $6,655 | $6,320 | $6,050 | $5,720 | $5,455 |
| 1/3 Page | $5,030 | $4,785 | $4,585 | $4,330 | $4,130 |
| 1/4 Page | $3,770 | $3,585 | $3,430 | $3,250 | $3,095 |
| 1/6 Page | $2,765 | $2,625 | $2,520 | $2,385 | $2,270 |
| 1/12 Page | $1,720 | $1,625 | $1,570 | $1,480 | $1,410 |
Rates subject to change upon notice from the publisher.
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