ROD & CUSTOM
2012 GENERAL RATE CARD
GENERAL COVERS
SIZE 1x 3x 6x 9x 12x
Cover 2 $11,545 $10,975 $10,505 $9,930 $9,465
Cover 3 $11,110 $10,550 $10,110 $9,550 $9,110
Cover 4 $12,850 $12,205 $11,695 $11,050 $10,535
GENERAL FOUR COLOR
SIZE 1x 3x 6x 9x 12x
1 Page $10,505 $9,985 $9,565 $9,035 $8,620
2/3 Page $8,405 $7,980 $7,650 $7,220 $6,885
1/2 Page $6,875 $6,535 $6,260 $5,915 $5,645
1/3 Page $5,775 $5,485 $5,260 $4,960 $4,735
GENERAL TWO COLOR
SIZE 1x 3x 6x 9x 12x
1 Page $9,000 $8,555 $8,190 $7,745 $7,385
2/3 Page $7,020 $6,670 $6,385 $6,040 $5,760
1/2 Page $5,615 $5,335 $5,110 $4,830 $4,605
1/3 Page $4,345 $4,125 $3,945 $3,740 $3,560
GENERAL BLACK & WHITE
SIZE 1x 3x 6x 9x 12x
1 Page $7,505 $7,130 $6,830 $6,450 $6,155
2/3 Page $5,705 $5,425 $5,190 $4,910 $4,680
1/2 Page $4,525 $4,300 $4,120 $3,895 $3,710
1/3 Page $3,395 $3,230 $3,090 $2,920 $2,790
1/4 Page $2,645 $2,515 $2,405 $2,275 $2,170
1/6 Page $1,885 $1,795 $1,720 $1,625 $1,550
1/12 Page $1,030 $980 $940 $885 $840
1 - Inch $425 $400 $385 $360 $345


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